Posts tagged Social Media
Tweetup Cards
Oct 28th
I made some pretty solid personal biz cards for myself, mostly for handing out to folks I meet at Tweetups. Yeah, thats right, Tweetups. They rock. If you’re on Twitter, you should definitely try to bring the online world to the real world. It’s a great networking opportunity, and its just plain fun. Having drinks with people of like minds makes for a good time!
Speaking of Tweetups, Twitter-extroirdinaire Sarah Parker Evans has a recent post about meeting people from online spaces and making sure you do so safely.
WeSeed- Stock Market For The Rest Of Us
Oct 27th
I’ve been beta-testing WeSeed.com recently and I want to help get the word out for the site. Essentially, WeSeed takes investing in the stock market with fake money, but with real-time prices and updates, and combines this with the best of social media and web 2.0. They have a solid video that explains why WeSeed exists. Take a look.
How To Be a Twitter Pro
Aug 28th
Ogilvy PR has developed a Twitter best practices of sorts, highlighting the best do’s and don’ts to being a successful Twitterer.
Here’s a little taste:
DO be dedicated to Twitter. Chris Brogan recommends having more than one employee on Twitter so ensure an ongoing presence. (@BaskinRobbins could have continued to grow their presence on Twitter, but instead lasted only 1 month)
DON’T use Twitter to tell your everyday tasks, make sure your Tweets are resourceful, entertaining and/or valuable to your followers
I wouldn’t say anything on this post is anything ground breaking, but it is definitely a good collection of practices to keep in mind, and would be a great guide for the new user/social media dud. Be sure to follow me on Twitter! @brandonzeman
Social Media Here to Stay
Aug 4th
Ben Parr of Mashable writes a very exciting post today for those who currently have and hope to find a job in social media, myself included. Ben discusses the current popular status of social media jobs, and his outlook for the near future. Ben writes:
“Even if the title changes, the role of the social media marketer or manager is not going anywhere. Building community, reaching out to potential customers, building stronger relationships, creating buzz – they are fundamental goals to every company. So long as people use social media to share their thoughts and their complaints, the need for people to fill social media jobs will continue to grow.”
This is good news. For one, it validates that social media as a whole is very valuable to marketers, and will figure to be increasingly prevelant as more of us social media junkies get hired and do our trade. Social media should continue to grow despite the weak economy and fact that many companies are slashing marketing spending. Why? Most social media opportunities are free, or very inexpensive. Even hiring just one coordinator to run your blogs and social networking sites like Twitter and Facebook is much more cost effective at establishing relationships with consumers than blowing tens of thousands of dollars on a local cable spot, for example.
Additionally, consumers are much more price sensitive today and look to the internet for price saving information. Social media has the opportunity to inform consumers of sales and discounts via microblogging updates,(see Dell’s Outlet on Twitter) and keep loyal customers involved through blogs and social networking sites. Add the fact that people are staying at home more due to high gas prices, consumers will be spending more time online-which means more face time with your brand.
Note: Parr’s post provides a link to a Jeremiah Owyang post that is an unbelieveable resource of social media professionals and the companies that employ them. Jeremiah also has some pretty good links for job seekers and employers looking to connect; see them here.