14
May
Most ads are very static, or at least attempt to be somewhat interactive. Coors’ takeover of Pandora.com today is actually a pretty cool integration with the site. The ads, below, encourage users to ‘thumbs up or down’ songs, and in doing so, the mountains on the can become a darker shade of blue and eventually [...]
24
June
Found this ad for Nuveen Investments on AdPulp. Does a nice job speaking to the spirit of Cubs fans, and is literally true. $6.25 a beer? No wonder Miller High Life isn’t available around Wrigley.
6
June
I’ve been absent this week (family in town visiting) so I thought I would highlight some of what’s happened. Here now, is the first AdSponge Week in Review! Discovery introduces Planet Green, a 24-hour channel devoted to green living. Read about the new venture from Discovery in this NY Times article. __________________________________________________________________________________________________ NBC, Nielsen join [...]
9
April
Miller Brewing Company is going through a renaissance of sorts. The largest change is undoubtedly the ongoing merger with Coors. Aside from that mess, Miller’s brands are getting a fresh makeover as well. Miller Lite gets both a new campaign as well as new logo and packaging. The new look is smooth with more emphasis [...]
6
April
Baseball and beer go together like peas and carrots, peanut butter & jelly, and Cubs fans and agony. While watching the Cubs game come to an end yesterday, Coors Light sponsored a reader email question on the air. It got me thinking how the great domestic beer brands try to reach fans at all sporting [...]
