29
September
Last week Starbucks got dumped by their main agency of record- Wieden + Kennedy. Today, some details started to come through to unveil reasons behind the split. It seems that Starbucks was such a pain in the ass, WK just said no more. At first glance, you might think how could you drop a brand [...]
21
July
Turns out, I have internet access here in Arkansas which I really didn’t expect. I’m in a somewhat remote area of the Ozarks on Bull Shoals Lake. Its been freaking hot so far- mid 90′s yesterday and today, so I’m making use of my time inside enjoying the AC. Going along with the vacationing/leisurely theme, [...]
8
July
On a mission to kill off the dinosaurs, Strawberry Frog prides itself on being more creative and flexible than most in advertising. A post on their blog Viva La Revolucion highlights recent social media efforts for Toyota’s Scion brand. The post does a nice job of spelling out simple strategies when using social media and [...]
25
June
Yesterday, Publicis announced VivaKi, a new unit that will integrate the digital and media agencies within the holding company. Essentially, they are creating a more streamlined, efficient operation that will benefit employee collaboration and client relationships. Another key benefit of lumping the agencies is an improved media negotiating position. Read the Ad Age article that [...]
8
April
What sets an ad agency apart from its competitors? The creative? Sure. The talent? Maybe. For me, it goes beyond advertising all together. Check out what Wieden Kennedy did for their founders day at their Portland office. Its no wonder they have such stellar clients including Starbucks, Coca Cola and Target.
