16
May
Well, heres proof that online ad spending has been increasing big time as expected. This Ad Age article reports that Internet Ad Revenue reached $21.2 billion in 2007. Thats a 26% increase from 2006. Crazy numbers! That now puts Internet above radio and even cable spending. Here are a few interesting facts behind the figure: [...]
12
May
Advergirl provides an excellent presentation on social media and the way consumers and marketers use it, and also compare traditional models to the new social standard. Click on the image above to view the PDF presentation.
12
May
There’s no debating that social media is hot right now, with sites like Facebook and Twitter dominating in the blogosphere. But there is still skepticism as to the true value of these sites to marketers, and even whether some of these sites have business models to make money and survive. This article by Cyrus Afzali [...]
7
May
I read this article tonight on Search Engine Watch about Clearwire, a wireless internet provider. Companies such as Google, Intel and Comcast have invested into Clearwire, which is merging with Spring-Nextel. So whats the big deal? Well, Clearwire hopes that by 2010 that 120-140 million people will be using the WiMax service, and with test [...]
25
April
I took some time off from writing, and don’t really have a good explanation as to why. Wasn’t quite feeling it, I guess. But I’m back now, and have a very interesting topic for today. I came across a web clip in my GMail this afternoon that the world is on pace to reach capacity [...]
