2
October
Although announced in April, the sale was finally approved today. This merger concerns me mostly because Wrigley is based in Chicago and has a long history with the city, and most notably, Wrigley Field. But also, both Mars and Wrigley have sponsorship deals in Nascar. Always curious to see what will happen to those sponsorships [...]
24
July
I hate writing posts where I slam people for shitty work because ‘What do I know?’ I don’t really have much experience. But sometimes the criticism is warranted. Take for example the many blunders from Yum Brands. Most recently, they requested 50 Cent to change his name to 79, 89 or 99 Cent for a [...]
27
June
A little bit ago I mentioned how around Chicago during the summer, marketers really get behind the Cubs/Sox rivalry. I also said I would give some examples of said marketing. Well, I just saw this commercial air during the game, and holy crap it is unbelievably bad. Ads like these are why social media is [...]
20
June
I don’t really follow the Cannes awards, but it sure looks to be a damn good time. Check out some of the best in advertising let loose after undoubtedly a busy year. Photos by Sam Faulkner of Advertising Age.
11
June
Being an iPhone owner, its been hard not posting anything yet about the new 3G iPhone coming out in July. Soooo I’ve decided to post the new iPhone commercial and compare it a bit to the introductory spots. Apple did a fantastic job building hype for the 1st gen iPhone by showcasing the revolutionary features [...]
